Google Ads & Meta Ads

Ads managed against revenue, not clicks

Google and Meta campaigns tracked from the first click to the enquiry, with landing pages built to convert the traffic you pay for.

What is inside

  • Conversion tracking set up and verified before a dollar of spend
  • Campaign structure around services and locations that actually profit
  • Dedicated landing pages for each campaign theme
  • Weekly optimisation against cost per enquiry

PPC management services are bought on one question: what does an enquiry cost me? Our PPC management and Google Ads management services answer it weekly, in your own ad account, with landing pages reviewed as part of the service. Fees are transparent (flat or a fair percentage of spend), and the calculator on this page lets you test the maths before we ever talk.

Do Your Maths First

What could your budget actually return?

Clicks / month800
Enquiries / month32
Cost per enquiry$62.50

Illustrative maths, not a promise. Your audit replaces these guesses with your market's real numbers.

Where Budgets Die

Why ads eat money quietly

01

Clicks bought, results guessed

The platform reports conversions your CRM never saw. Nobody can say which ad made money.

02

Sending ads to a brochure

Paid traffic landing on a generic homepage converts at a fraction of a dedicated page.

03

Budgets spread too thin

Ten campaigns at $3 a day teach the algorithm nothing. Focus wins.

The Work

Campaign management, in plain terms

  • Conversion tracking set up and verified before a dollar of spend
  • Campaign structure around services and locations that actually profit
  • Dedicated landing pages for each campaign theme
  • Weekly optimisation against cost per enquiry
  • Negative keyword and audience hygiene, ongoing
  • Monthly report in plain language: spend, enquiries, cost per enquiry
Proof From Our Own Platforms

We practise tracking discipline on our own platforms first: every campaign we run is wired from click to enquiry before budget moves.

The Tusrif Growth Engine

One system behind every service

  1. 01

    Audit

    Score and growth leaks

  2. 02

    Blueprint

    Plan before payment

  3. 03

    Launch

    Pages, ads, content live

  4. 04

    Scale

    Double down on proof

Full method on the process page.

Packages

Packages, published like they should be

Starting anchors, confirmed exactly in your free audit against your market. Month-to-month on monthly plans.

Starter
$290/mo
  • 1 channel (Google or Meta)
  • Campaign build and tracking
  • Weekly optimisation
  • Monthly CPL report
MOST CHOSEN
Growth
12% of spend
  • Google + Meta
  • Landing page reviews
  • A/B testing program
  • Min $390/mo, whichever is higher
Scale
Custom
  • Multi-market campaigns
  • Creative testing at volume
  • Weekly strategy calls
  • Quoted in audit
The Front Door

Free spend-waste audit

We read your current campaigns (or your market, if you have none) and name the searches eating budget without buying. The calculator above starts the maths; the audit finishes it.

FAQ

Paid advertising questions, answered

Management is either a flat fee or a percentage of ad spend (the market norm is roughly 10 to 20 percent). Ours starts from $290/mo for small accounts, quoted exactly in your audit. Ad spend itself is always paid by you, directly to Google or Meta.

Yes, always, and it should be. Your budget goes to the platform in your own account; our fee pays for strategy, build and optimisation. You keep the account and its history if you ever leave.

It varies hard by industry: local services often pay a few dollars per click, legal and finance far more. The calculator on this page uses your numbers; your audit replaces averages with your market's real CPCs.

Between 10 and 20 percent is the common band for small accounts, usually with a minimum fee so small budgets still get real work. Anything far outside that band deserves a hard question.

You can, and many owners do at first. The fee question is whether your time plus the wasted spend from untested structure costs more than management. Our audits regularly find 20 to 40 percent of spend going to searches that never buy.

Enough to buy data: usually at least 10 to 15 clicks a day in your market. Below that, results are noise. The audit calculates the minimum sensible test budget for your keywords before you commit.

Know your cost per enquiry before you spend another dollar.

Start with the free audit. Sixty seconds to request, a scored growth plan within 48 hours.

FREE AUDIT ✦